After the buzz of a new term fades, keep momentum going with regular updates, celebrating small wins (like Reception keeping all their shoes), and spotlighting staff and students. Interactive posts help parents feel involved — and if it’s all feeling a bit much, Mitchell Digital Media is here to help. Get in touch to see how we can support your school’s marketing.

In the wake of a graphic video showing Charlie Kirk’s assassination spreading across TikTok and other platforms, this blog by Andy Mitchell calls for stronger UK regulation of social media to protect children. Drawing from a personal encounter at a school where students casually discussed the video, the post highlights the urgent need to address youth desensitisation to violence and the growing mental health crisis linked to unfiltered online content.

A strong social media policy is essential for schools to protect students, staff, and reputation. From managing departmental accounts to avoiding copyright breaches and enabling two-factor authentication, clear guidelines help ensure safety, professionalism, and consistency. With the right structure in place, schools can confidently showcase their achievements while staying compliant and secure.

Under the Online Safety Act, most UK schools are not required to conduct children’s access assessments unless they operate platforms that allow public user-generated content or function as search engines. However, schools still play a vital role in online safety and should review their digital platforms, update social media policies, and educate staff and students to align with the spirit of the legislation and protect children online.

The education landscape is constantly changing, presenting an ever-evolving catalogue of challenges. Whether you are faced with declining...